Tuesday, January 17, 2006

Top 10 searches on eBay.be

Journalists from glossy magazines frequently contact Peter, our PR manager, to know what's hot and what's not. The best way to answer this question is to check what people are looking for on eBay, i.e. what they are typing into the search box. Obviously this is also information that I eat with my breakfast, so that I know which objects we can push in our online banner campaigns (you know, the ones that show the products that you can find on eBay and hopefully convince you to "Click here!").

Anyway, it shows that fashion brands rule on eBay. The top 7 is wholly filled with brand names that users spontaneously type in the search boxes on eBay. The second most popular category is mobiles (N°8 gsm). And finally electronics close the contest with ipod and psp.

This is not entirely a surprise, but I am curious to see how this list will evolve as Valentine's Day approaches. I'll keep you up to date.
Here is the list:

1. bikkembergs
2. scapa
3. donaldson
4. delvaux
5. louis vuitton
6. burberry
7. gucci
8. gsm
9. ipod
10. psp


The most followed object today is not surprisingly a Delvaux handbag:
handtas Delvaux 100% origineel

Let the bidding begin!

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